The new regulations for Gainful Employment proposed by the Department of Education are a hot topic in the EDU community these days. We discussed this current issue with College Bound Network’s Affiliate Marketing Manager, Jamie Mannino, to hear his thoughts on what this means for the lead generation industry and For-Profit schools alike. Here’s what [...]
(Client’s Perspective) Part II
Of course, when it comes to providing enrollment feedback to your lead generator, we’re a bit biased. Being a lead generator ourselves, we decided to add some credibility to our first article that explored the benefits of providing enrollment data by asking Jordan Pfau, the Online Marketing Manager for Altius Education what [...]
Michael, I’m sure a lot of our readers know you, but if you don’t mind giving us a bit of background on yourself?
My company, PlattForm, was founded in 1989 and started as a seven-employee organization in the basement of my house. Initially we offered only media buying services, but as we grew we expanded our [...]
This week I read an interesting article on Yahoo! about Angela Moore. She is a 26-year-old graduate from Hartford University, the first person in her family to graduate from college, and is now struggling to repay $92,000 in student loans. More than half her paycheck goes towards the loans, on a ten year repayment schedule.
Angela [...]
As the CEO of LeadTune and DegreeSearch.org, Chandler Horsley has unique expertise in targeted lead generation. Horsley shares his insights on lead generation trends and the challenges facing For-Profit schools.
Q: Chandler- do you mind giving a little background on yourself?
A: I have been in the lead gen space, specifically in education, going on 8 years [...]
December 29, 2010 | View Comments | View Post
With the negative buzz surrounding for-profit colleges right now, and the threats of the new “Gainful Employment” act, it’s easy to forget the benefits of for-profit schools. Here are a few reminders of the advantages that come from the for-profit education:
1. Flexible learning environment. While most traditional schools can provide an exciting and fun “college [...]
December 1, 2010 | View Comments | View Post
As Editor of Career College Central, Kevin Kuzma has a lot on his mind about this heavily scrutinized for-profit education sector. From the latest GAO report to Gainful Employment, Kuzma clearly knows what he’s talking about and offers a refreshing take on for-profit colleges.
December 1, 2010 | View Comments | View Post
Founded in 2004 Double Positive was created with a specific purpose of bridging the “last mile” of converting traditional data only leads into sales. They are the industry leader in live hot transfer calls and the leading service provider in their space. Joey Liner took a moment to talk about what [...]
November 15, 2010 | View Comments | View Post
Underground Elephant is happy to announce that our very own Taryn Lomas, Chief Marketing Officer and Sina Shayesteh, GM of Education, will be joining APSCU committees. For those newer to the Education space, Association of Private Sector Colleges and Universities (APSCU) is a voluntary membership organization of accredited, private, postsecondary schools, institutes, colleges and universities that provide [...]
November 19, 2010 | View Comments | View Post
(Agency’s Perspective) Part I
With the influx of blogs and social media, Marketing Transparency is the new buzz word in any marketing circle. In general, it means coming clean and being honest with your customers. In lead generation this term takes on a slightly different meaning. Yes, we still want [...]
October 20, 2010 | View Comments | View Post
